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Author Topic: msrp of $250.00 ?????  (Read 6460 times)

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Offline bkdg100

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msrp of $250.00 ?????
« on: June 04, 2014, 09:19:29 pm »
The expected MSRP will be in the $250 range when the Securifi Almond+ is ready for a proper retail launch.
 megatechnews.***/megatech-videos-securifi-almond-computex/#CRj9V7jWu0BrChRG.99

LGNilsson

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Re: msrp of $250.00 ?????
« Reply #1 on: June 04, 2014, 11:04:41 pm »
Yes, that's correct. The $99 pricing was a Kickstarter only offer.

Offline eldaria

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Re: msrp of $250.00 ?????
« Reply #2 on: June 05, 2014, 03:17:08 am »
Kickstarter prices are usually way below final price, This is one of the benefits of the risk one takes when pledging.
Additionally when the Kickstarter launched it was completely different hardware.
If you backed the campaign, you will see in update #12 in May last year they announced major improvements in the hardware.

There is a lot of information in there and since the update was for backers only, I won't put the information in here, but there is one image that summarize it a bit.


And Securifi has already said that they will carry the additional cost of this for their backers.

LGNilsson

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Re: msrp of $250.00 ?????
« Reply #3 on: June 05, 2014, 08:20:49 pm »
We actually made further changes to 512MB RAM/flash, larger 3.5in LCD and a few other minor things since then. This all adds cost and the original hardware was a lot cheaper to manufacture which would've resulted a much lower retail price.

Offline Patrick Wilson

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Re: msrp of $250.00 ?????
« Reply #4 on: June 08, 2014, 07:43:41 pm »
We actually made further changes to 512MB RAM/flash, larger 3.5in LCD and a few other minor things since then. This all adds cost and the original hardware was a lot cheaper to manufacture which would've resulted a much lower retail price.

I'm thankful we didn't do that.  It is great that we are doing this for our Backers/Devs.  but if I was a customer I would want the best product possible,  and if this means it costs more,  then so be it.  Our product is unique,   and extra functionality costs extra money,  the retail price of the final product has to reflect the higher cost of production. 

Companies need to be price competitive,  but if the product is sold too cheaply,  there is no money left for development or support,  which ultimately leads to a marginal product with marginal support,  which ultimately affects sales in a negative way. 

At an MSRP of $250.00 we are still competitive.  There will always be "cheaper" offerings from our competitors,  but their products do not offer the same functionality as ours.  Besides we continue to sell our Almond product (vs Almond+) for people wanting entry level routers with the convenience of a Touch screen for configuration. 

Patrick Wilson
Victoria, BC Canada

Offline VJ

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Re: msrp of $250.00 ?????
« Reply #5 on: June 15, 2014, 08:56:02 am »
Any idea what the price will be for those who registered for the pre-order? I just missed out on the kickstarter... and then basically forgot...

LGNilsson

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Re: msrp of $250.00 ?????
« Reply #6 on: June 15, 2014, 10:20:49 am »
We'll give everyone that have signed up for the pre-order a special price, but we haven't set it yet. It'll be a fair chunk off the MSRP for sure.

Offline VJ

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Re: msrp of $250.00 ?????
« Reply #7 on: June 18, 2014, 04:21:27 am »
Cool!
Thanks for the news.  :)

Offline RedMax

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Re: msrp of $250.00 ?????
« Reply #8 on: June 24, 2014, 08:15:40 pm »
Will Kickstarter backers also have a chance to order additional Almond+s at a price discounted from MSRP?

LGNilsson

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Re: msrp of $250.00 ?????
« Reply #9 on: June 25, 2014, 04:54:03 pm »
That's the plan, yes. As to if we can do this in the same shipment as what we'll send out as part of Kickstarter or not is a different matter.

Offline lmmmmm

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Re: msrp of $250.00 ?????
« Reply #10 on: June 30, 2014, 02:33:29 pm »
what's the latest release information? It's the end of the 2nd quarter!!!   ;)

LGNilsson

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Re: msrp of $250.00 ?????
« Reply #11 on: June 30, 2014, 03:45:41 pm »
We're starting the shipments to our Kickstarter backers this week. As for everything else, we'll keep you posted, but everyone that's signed up for pre-orders will be the first that'll be able to purchase an Almond+.

 

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