One thing I would recommend they change about the actual blog posting is to add the preorder link right in, maybe where it mentions the price.
Also, preorder page kept giving me an error to match the requested phone number format, but no format was listed. I found it to be:
XXXYYYYYYY
Area code = XXX
Remainder = YYYYYYY
No spaces or other characters allowed.
Finally, the Accessories page (had to dig to find them, it is not splashed on the main page) is not great in mobile portrait mode, nor did there appear to be a learn more link for them. Screenshot attached.